BLACKPINK hits 100M subscribers on YouTube, becoming the first Official Artist Channel on YouTube to achieve the milestone.
To celebrate this incredible milestone, we presented BLACKPINK with a custom Red Diamond Creator Award.
The dynamic female powerhouse that is BLACKPINK has earned international acclaim on YouTube with their mega hit songs and fierce performances. Their Official Artist Channel is home to 9 entries in YouTube’s 1 Billion Views Club:
- BLACKPINK - ‘뚜두뚜두 (DDU-DU DDU-DU)’ M/V
- BLACKPINK - 'Kill This Love' M/V
- BLACKPINK - 'How You Like That' DANCE PERFORMANCE VIDEO
- BLACKPINK - '붐바야 (BOOMBAYAH)' M/V
- BLACKPINK - '마지막처럼 (AS IF IT'S YOUR LAST)' M/V
- BLACKPINK - 'How You Like That' M/V
- LISA - ‘MONEY’ EXCLUSIVE PERFORMANCE VIDEO
- JENNIE - ‘SOLO’ M/V
- BLACKPINK - ‘Pink Venom’ M/V
They also claim three of YouTube’s top 10 all-time 24-hour music debuts, while BLACKPINK’s member LISA also claims another one with her solo single LALISA.
3. BLACKPINK - ‘Pink Venom’ M/V (90.4M views)
4. BLACKPINK - 'How You Like That' M/V (86.3M views)
5. BLACKPINK - 'Ice Cream (with Selena Gomez)' M/V (79M views)
7. LISA - ‘LALISA’ M/V (73.6M views)
The group has continuously raised the bar on YouTube, pioneering new ways to connect with their fans. In 2021, BLACKPINK and YouTube previously teamed up for THE SHOW, the group’s first-ever livestream concert experience. In 2022, they invited BLINKs around the world to join the the #PinkVenomChallenge to show off their creative take on the iconic dance moves.
BLACKPINK have earned 3.3B views across YouTube over the past 12 months, seeing massive views in countries like Korea (277M+ views), India (223M+ views), Indonesia (218M+ views), Mexico (182M+ views), the United States (180M+ views) and Brazil (168M+ views).
It is a privilege to witness BLACKPINK’s unprecedented journey on YouTube as they transcend borders with their music. We are proud to support artists in connecting with audiences around the world with our global reach and building successful careers with our twin engine of ads and subscriptions.
"BLACKPINK hitting 100 million subscribers on YouTube is historic. They are the first Artist to ever do it, proving their connection with their fans runs deep and is unrivaled on a global scale. This isn’t just a milestone, it’s a masterclass in how an artist can use YouTube to build a massive, borderless audience. They have set the new standard for what it means to be a global superstar. Congratulations to BLACKPINK on this monumental moment.”
-- YouTube’s Global Head of Music, Lyor Cohen
BLACKPINK, having recently concluded their massive world tour with 33 shows across 16 cities, will return a full group for the first time in three years, with their 3rd MINI ALBUM [DEADLINE] set to drop on February 27.